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Posted on: 20 Oct, 2025

Basics of corporate social media marketing.

It is no exaggeration to say that social media is now an indispensable tool for businesses. Due to the impact of the recent COVID-19 pandemic, an increasing number of companies are using it not only for public relations and PR, but also for direct purchasing and communication with customers.

In this document, Olinas, which has experience in social media marketing with over 1,000 companies, provides a thorough explanation of everything from the basics of social media to content planning methods and case studies for business managers who are concerned with issues such as “I want to start using social media, but I don't know where to start...” or “What kind of social media is best suited to my company's products and services?”

What you will learn in this document!

  • What is social media marketing in the first place?
  • The actual usage and characteristics of each social media medium
  • Success stories for each medium
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